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New Pure Ocean ambassador: Caroline Jouisse! Discover this Olympic open water swimmer

New Pure Ocean ambassador: Caroline Jouisse! Discover this Olympic open water swimmer

Caroline has been passionate about swimming since the age of 3. In 2012 she discovered open water swimming and was immediately seduced by the challenge of juggling the external elements and the strategy that this discipline requires.

In 2013, she won the Coupe de France! This victory is just the start of a successful career. 🏆

In 2019, she continues to shine on the international stage with the World Military Games in Wuhan, where she wins gold in the 5km open water relay and bronze in the 10km open water. That same year, she finished fourth in the 10 km open water World Cup season, demonstrating her consistency and excellence in her sport. 🌟

As an ocean athlete, Caroline is particularly aware of the importance of protecting this fragile environment essential to life on Earth. Ocean pollution affects her personally, so joining Pure Ocean to carry our messages and raise public awareness of this cause was a natural fit. 🌍

Today, Caroline is preparing for the 2024 Olympic Games, a major step in her career! We’re delighted to accompany her on this adventure and to count her among our ambassadors committed to preserving the ocean.

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🎥 Video review of an exceptional evening!

Video review of an exceptional evening!

(Re)experience the highlights of our Gala de l’Océan through this video that recounts the energy, emotions and generosity that marked this memorable moment.

Gathered in an enchanting setting overlooking the Mediterranean, 250 ocean lovers gathered to celebrate our precious blue lung, in aid of ocean research!

Thanks to Allégoria studio for this video. And, of course, thanks again to all those who took part in the evening, and those who helped organize it, to our partners, to our donors, to all the Pure Ocean Lovers who made this event so unique!

See you next year!

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European Union: nature restoration law definitively adopted thanks to Austria’s surprise support!

European Union: nature restoration law definitively adopted thanks to Austria's surprise support!

Good news for the ocean 🙌 The States of the European Union have definitively adopted the Nature Restoration Act!

This decision marks a significant step forward in the fight against biodiversity loss! 🌿

Thanks to this law, by 2030, ecosystem restoration measures will be introduced on 20% of EU-wide land and marine areas, and 30% of habitats (wetlands, forests…) in poor condition will be restored.

Other provisions aim to improve criteria for measuring forest health, remove dams from rivers, halt the decline of bees and strengthen the resilience of the seas, the world’s largest carbon reservoir.

This adoption is a historic victory for nature and society, and a turning point for ocean preservation. At Pure Ocean, we welcome this step forward and hope that governments will implement the text correctly and without delay. Let’s work together to protect our biodiversity!

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Sofitel Vieux Port takes action for the ocean with Pure Ocean!

Sofitel Vieux Port takes action for the ocean with Pure Ocean!

This prestigious hotel has teamed up with Pure Ocean to carry out concrete awareness-raising initiatives for the protection of marine biodiversity.

On the program?

💧 Until August 31, La Goutte Bleue bags will be available to invite guests to collect garbage abandoned in nature. A simple gesture to help the ocean, but above all a concrete action to raise awareness of the need to protect nature.

For each La Goutte Bleue bag, €5 will be donated to Pure Ocean to support ocean research.

🎥 The famous documentary “The Blue Quest Palawan” will be shown during a special evening on July 1. A unique opportunity to discover the inspiring work of people committed to protecting the ocean, with a focus on one of the projects we support: SHAMA, led by Frédéric Tardieu, President of Sulubaai Foundation. An evening to raise awareness of the importance of protecting the ocean while marvelling at the beauty of the Philippines. 🪸

🍸 A cocktail of commitment to a healthier ocean! All summer long, come and enjoy Deep Blue for Pure Ocean, the new signature cocktail at Le Dantès bar. A unique drink to plunge guests into the depths of the Mediterranean and shine a spotlight on its preservation.

For every cocktail ordered, €2 will be donated to scientific projects. So come and give a drop of support to the ocean!

A big THANK YOU to Sofitel for its commitment to our cause. On June 10, we gathered for the launch of this operation, an evening under the sign of benevolence – what a great way to mark the beginning of our partnership!

 

But that’s not all! To go even further, the hotel has given pride of place to art in its communal areas, to raise awareness of the need to preserve our blue lung. For example, Ricardo Ramos’ “HELP” sculpture, Sodeep’s underwater works, Ingrid Meucci’s captivating photographs and Henri Eskenazi’s “Vitraux de Mer”. An immersive exhibition to explore the beauty of the seabed and discover the Planete Mer association, which also supports one of our projects: Yaf Keru.

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We are partners of the French America’s Cup 2024 challenge: Orient Express Racing Team!

We are partners of the French America's Cup 2024 challenge: Orient Express Racing Team!

Last week we had the honor of visiting them to present our actions and raise awareness of the issues facing the ocean. We’re very proud to be associated with such a passionate ocean crew!

📅 See you in Barcelona at the end of August to attend the America’s Cup and join ORIENT EXPRESS RACING TEAM in this adventure. Together, we’ll be raising awareness and funds to preserve our ocean.

Bonus? We’re delighted to have Pure Ocean ambassador Jessie Kampman on board the Orient Express – L’Oréal Racing Team! Stay tuned and support ORIENT EXPRESS RACING TEAM with us!

🗓 Key dates to remember:

🔹 Official opening ceremony in Barcelona on August 22, 2024.

🔹 Preliminary challenger selection phases until the end of September 2024.

🔹 America’s Cup Match between the victorious Challenger and the Defender Emirates Team New Zealand begins on October 12, 2024.

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Engage your teams with the “La Goutte Bleue” Corporate Challenge!

Engage your teams with the “La Goutte Bleue” Corporate Challenge!

During the European Week for Sustainable Development, from September 18 to October 8, 2024, mobilize your employees around a concrete and meaningful action! Strengthen your CSR approach while creating team cohesion around positive values.

💧 What is La Goutte Bleue?

A simple gesture to take care of the ocean! La Goutte Bleue is a blue seaweed-based bag, made in France, that invites you to collect 30 liters of waste abandoned in nature. More than just a bag, it becomes a true messenger of your commitment to the planet 🌍

😱 In 2023, nearly 1,500 people took part and 44,550 liters of waste were collected before they ended up in the sea!

So we’re counting on you to help us do better this year?

Contact us for details of how to take part: partner@pure-ocean.org

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Discover our 2024 projects ➡️ Microcean 🧬

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🤯 As well as being at the base of the marine food chain, plankton are also responsible for the biological carbon pump, absorbing a considerable amount of atmospheric carbon dioxide and transporting it to the depths of the ocean!

✨ But how does it work? That’s where our new 2024 winner comes in! Microcean aspires to unravel the mysteries of plankton to better understand its essential role in climate regulation!

🧬 Scientists will sequence the genomes of planktonic species to understand their complex interactions and impact on our environment. By describing the links between these microorganisms and human beings, they will be able to enlighten us on the challenges of the deep ocean and raise awareness of the importance of the diversity of marine ecosystems.

 

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A wonderful closing evening for Ocean Month at the Sofitel Vieux Port!

A wonderful closing evening for Ocean Month at the Sofitel Vieux Port!

Many thanks to the Sofitel Vieux Port for this initiative and fruitful partnership to protect the ocean. Together, we have been able to raise awareness through numerous actions, and this Monday, July 1, to amaze an audience at a special screening of the documentary “The Blue Quest Palawan”.

📽️ Needless to say, this wonderful documentary raises awareness by meeting people working to preserve marine biodiversity. A total immersion that highlights the importance and effectiveness of marine protected areas. The screening left a lasting impression and raised many questions. We are proud to have contributed to this collective awareness.

We would also like to thank all the participants for their presence and their enriching exchanges during the cocktail party that followed the screening. Your commitment to preserving the ocean is precious and inspiring.

Let’s continue to work for the protection of our precious blue lung, and see you soon for new preservation actions!

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Start of the second OceanoScientific ADNe Méditerranée Expedition!

Start of the second OceanoScientific ADNe Méditerranée Expedition!

We’re proud to have been present at the start of the second OceanoScientific ADNe Méditerranée Expedition, as a partner of OceanoScientific! 🤝

This campaign led by the OceanoScientific association is part of the Mission BiodivMed 2023-2027, which aims to survey coastal marine biodiversity in a synchronized and standardized way under the scientific direction of the UMR Marbec – University of Montpellier.

What’s so special about this expedition? The campaign will be an opportunity to test the satellite box developed by OceanoVox, the heart of the Citizen Into Science project, supported thanks to you since 2023. Ultimately, this device will enable yachtsmen to collect oceanographic data in real time to better understand microclimates and currents on the high seas. 📡

⛵ On board, explorer Yvan Griboval, French sailor and explorer, who has carried out numerous sailing expeditions around the world, president of the OceanoScientific association. 🌏

Thank you for the invitation to this wonderful event at the Yacht Club de Monaco!

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Third stage of our European project on the Greek island of Samos, in the Aegean Sea!

Third stage of our European project on the Greek island of Samos, in the Aegean Sea!

Third stage of our European project on the Greek island of Samos, in the Aegean Sea! 🌍

The ambitious aim of this work session was to prototype tools devised during previous meetings of the “Sharing Ocean Science for Responsible Businesses” project. As a reminder, the project aims to strengthen cooperation between businesses and scientists to encourage decision-makers to rely on research for sustainable practices. This key stage in the design thinking process enabled us to converge our ideas and take into account each other’s constraints.

🗣️ Before the meeting, interviews were conducted to gain a better understanding of our targets’ expectations and constraints. Pooling and analyzing these interviews enabled us to pinpoint the common challenges faced by companies and scientists.

🎯 The major issues? Lack of time and available resources are a major brake on change and the perspective needed for transition. Our thinking has therefore focused on creating effective, scalable tools that enable meaningful long-term action while meeting the needs of each company.

💡 We look forward to presenting our findings at our next European meeting!

📅 You can already mark the date of October 17 in your diaries for our big closing and presentation event to be held in Marseille!

Many thanks to Archipelagos for their warm welcome and immersion in the daily life of a major player in ocean science and protection. This experience also gave us the opportunity to visit the site of the Protecting Aegean Coralligenous project, winner of the 2021 prize, and the bearer of so many hopes for the conservation of the Mediterranean Sea. A setting conducive to creativity and inspiration!